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It began in 2020, and since then, Apple has steadily gone from the computer employees begging IT to support to a platform CIOs now consider as mission-critical. A new CIO survey shows Apple makes up 63% of endpoints in the enterprise today. 95% of IT leaders plan to grow their Mac purchases over the next two years. 73% are already running AI workloads on Apple devices. Apple Silicon, combined with end-to-end hardware and software, and strong price-to-performance, has led to an incredible run for Apple in the enterprise.
About Apple @ Work: Bradley Chambers managed an enterprise IT network from 2009 to 2021.
Through his experience deploying and managing firewalls, switches, a device management system, enterprise grade Wi-Fi,
thousands of Macs, and thousands of iPads, Bradley highlights the ways Apple IT managers deploy Apple devices, build networks
to support them, train users, share stories from the trenches of IT management, and point out ways Apple could improve its
products for IT departments.
Apple is now mission-critical
The MacStadium survey shows more than one in five CIOs now consider Apple to be mission-critical to their business and operations. We have come a long way from having to promote Macs as part of an employee choice program. Today, Apple is a first-class citizen in the enterprise for workstations. More than nine in ten organizations reported an increase in Apple device usage in the last two years. We may only be a few years away from saying that Windows is part of an employee choice program, as Macs are becoming increasingly central to core business work.
AI and Apple Silicon drive sales for Apple with CIOs
73% of organizations are already running AI processing on Apple devices. The combination of Apple Silicon and
on-device Apple Intelligence features is changing the way CIOs view the Mac. 60% of those surveyed said Apple Silicon
significantly influenced their adoption of Macs. Another 33% said it somewhat influenced their decision.
I knew that Apple Silicon was a complete paradigm shift the first time I used it, and we now have nearly universal
recognition that Apple hardware has shifted the enterprise conversation.
Managing Macs is a solved problem
Managing Apple devices at scale has also become easier. 65% of IT leaders said macOS is easier to manage than Windows
or Linux. Another 31% of those surveyed said it was about the same. Only 4% said harder.
These statistics represent a major change from the days when managing Macs was seemingly more challenging. Apple took a look at every complaint IT had about managing Apple devices and solved it. Apple Business Manager, modern device management services, and Declarative Device Management have given IT teams the controls they need in 2025.
Wrap up
At work, Apple has gone from being the employee choice to being a CIO priority. I still believe that one of the critical
factors for Apple this decade was their supply chain management during COVID. In my experience, it was way easier to get your
shipment of Apple hardware in hand compared to Windows. Combine that with Apple Silicon, and you have a clear explanation for
Apple’s momentum in the enterprise.
When 95% of IT leaders expect Mac investment to grow in the next two years, it is clear this is no longer a trend that we
have to justify. Apple hardware is now mission critical in the enterprise, and IT teams are planning their strategy with that
in mind. You can download the full survey here.
Apple @ Work is exclusively brought to you by Mosyle, the only Apple Unified Platform. Mosyle is the only solution that integrates in a single professional grade platform all the solutions necessary to seamlessly and automatically deploy, manage & protect Apple devices at work. Over 45,000 organizations trust Mosyle to make millions of Apple devices work ready with no effort and at an affordable cost. Request your EXTENDED TRIAL today and understand why Mosyle is everything you need to work with Apple.
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